Dennis, a 34-year veteran of the music and entertainment industry, joined Maximum Artist Group in January 2016. As Senior Vice President and Chief Operating Officer, Dennis oversees all company operations, business and legal affairs, and is involved in strategic planning for each of the firm’s clients.
First beginning in marketing at Word Records in 1985, moving into the manager role for Steven Curtis Chapman (1987-1990), and then back to the corporate side of the business, Dennis has held leadership and executive positions at major entertainment companies, including Reunion Records, Benson Music (both now part of Provident/Sony), and Worthy Publishing, in addition to operating his own agency (1999-2012). Notably, as Vice President of Marketing at Benson Music (Provident/Sony), he oversaw the faith-based team for Bob Carlisle’s Double-Platinum Butterfly Kisses (2.5 million units sold), Fred Hammond’s Platinum-selling double-album Pages of Life, and 4HIM’s Gold album, The Basics of Life. As Vice President of Marketing at the boutique book house, Worthy Publishing (2012-2015), he led the publisher’s marketing team on John Hagee’s ECPA Gold Medal book, Four Blood Moons (over 700,000+ in print), and The Jeremiah Study Bible (over 250,000+ in print), the top-selling Study Bible in 2014. In all, Dennis’s efforts across his three-decade career have helped generate over $1 billion in retail revenue.
For nearly 10 years, Dennis has been an adjunct instructor at his alma mater, Belmont University, teaching Entertainment Distribution and Promotion, covering film, television, recorded music, and books, and has been a frequent speaker and/or panelist at industry seminars. In addition to his work at Maximum, Dennis began studies at Nashville School of Law in August 2018, fulfilling a 25-year dream to earn a law degree.